The Top four CPG industry trends

What's inside the eBook?

In these volatile times, where new competitors are emerging every day and consumer habits are evolving at an unprecedented speed, it can be difficult to hear clearly through the noise.

2022 is expected to be another year of growth for the Consumer Packaged Goods (CPG) industry, but with so many different factors to consider, what should brands be focusing on to continue this upswing?

In this paper we explore four hot topics that CPG companies should be paying attention to, including:

The direct-to-consumer model
Sustainability, health and wellbeing
Blended and tailored sales strategy
The changes in consumption & location